Client

First Alert

Challenge 

The assignment was to create an interactive interface at the CES show to unveil the new Onelink by First Alert portfolio of home safety and security products. The challenge was helping customers fully understand the new innovations, and to teach them about the unparalleled functionality that these new products could offer.

Solution 

Seth worked as the creative lead to bring to life a highly interactive touch screen experience. The interface was highly immersive, incorporating a 360 degree motion video experience, as well as an intuitive interface that allowed customers to see the new products and understand their full potential.

Role 

VP Creative Director

Agency 

Octane Rich Media